So, you’re ready to start exercising…

 

Well, here’s where we tell you NOT to.  

 

HUH?

 

Here are the cold, hard facts:

●      Weight-loss is the number one New Year's Resolution in the U.S. each year…

o     Only 46% kept their resolutions beyond 6 months - MOST QUIT BEFORE 1 MONTH!

o      Only 8% achieved their goals!!!

You see; success is a mindset that very few have. That’s why we opened this book with an entire chapter dedicated to mindset.

 

We all have the same 24 hours in the day, but only a select few have the mental discipline to truly change their circumstances.

 

So, if you TRULY want better health, fitness and/or weight, we’re here to shift your mindset (once again) and help you join the top 8%...

 

How?  By telling you to "STOP EXERCISING!"

 

Yes, we’re serious.  We want you to stop EXERCISING…  

 

To reach your goals (and maintain them) you must start TRAINING.

 

Yes, there's a serious difference...

 

Coach Mark Rippetoe, one of the most respected strength and conditioning coaches in our industry, defines the difference between exercisingand trainingreally well:

 

"Exerciseis physical activity for its own sake, a workout done for the effect it produces today, during the workout or right after you're through."  

 

By the way, this is certainly better than sitting on your butt watching TV, and naturally going from doing nothing to something is going to produce a result - it almost doesn’t matter what you do in the very beginning. For some, just walking for 10 minutes every morning and evening is a great place to start.

 

“Training is physical activity done with a longer-term goal in mind, the constituent workouts of which are specifically designed to produce that goal,” says Rippetoe.

 

Here’s how we look at the difference: 

 

Exercise is fun today.  Well, it may not be fun, but you've convinced yourself to do it today because you perceive that the effect you produce today is of benefit to you today…  

 

This is where group fitness classes, bootcamps, and even DVDs you buy on late night TV come into play.  They provide you with exercises to do - you’ll “feel the burn,” get your heart pumping, and even stimulate muscle growth.  You WILL see some kind of results just because you went from nothing to something, “couch to 5K” as they say. 

 

In contrast, as Rippetoe adds, training is about the process you undertake to generate a specific result later, maybe much later, the workouts of which are merely the constituents of the process."

 

Go ahead and read that last line one more time…

 

Basically, it means this - training has a plan, a purpose, a reason you do this vs. doing that, and what you do today is related to what you did yesterday and plan to do tomorrow - and it’s all individualized to YOU.

 

Training is about the the big picture, and a training program incorporates SPECIFIC exercises done in SPECIFIC ways at SPECIFIC times within the overall plan.

 

We’re not at the whim of what the instructor feels like doing today or what he learned last night on YouTube when we’re following a training program.

 

Again, we don’t want to downplay the benefits of these random workouts; we’d much rather see you show up to the most poorly put together group exercise class (as long as it’s not hurting you) then do nothing at all.

 

However, we’re going to base our recommendations on the assumption that you’re reading this book because you want more.  You want a program with a purpose, and you want to make a TRANSFORMATION in 2019

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P.S. - Whenever you're ready... here are 4 ways I can help you: 

1. Go through the Fitness Scorecard and see how you score in the 8 key areas needed to achieve lasting fitness success: 

https://premierperformance.clickfunnels.com/fitness-scorecard23882820

2. Be a guest of mine for a One-on-One Fitness Success Session. 

 

We'll sit down together and develop a personalized plan to help you achieve your fitness goals. Just reply to this message and put "Success" in the subject line.

3. Come in for a free training session. 

 

If you'd like to come in to attend a 'Bring a Friend' training session as my guest...just reply and put "Guest" in the subject line, and I'll get you all the details!

 

4. I have FREE Open Office Hours during the week where you can call in and speak to me about your goals. 

 

The call is just 15 minutes out of your week, but the insights you’ll discover could impact you for a lifetime! To schedule your FREE consultation, reply and put 'Call' in the subject line.